super bowl social
2024
Our friends at Highdive sold in a spot for the Big Game, and we were brought in to concept and create some supporting videos for Jake’s socials.
You can see the full lineup on Jake’s TikTok
Role: Concepts, scripts, post-production
big game :60
teaser content
LAUNCH CONTENT
CREATIVES
Jennifer Page (CD)
Tim Brutsman (CW)
Brian Luneckas (AD)
2022
State Farm decided to kick it with the youth in 2022 by running something on social rather than a TV spot for the Big Game.
We thought it would be fun if they gave TikTokers a chance to be in an actual State Farm commercial and join the ranks of #TeamStateFarm.
Role: Activation concept, script, post-production
launch video
winning duet
winner follow up
a deal’s a deal
Good neighbors always pays their debts. Liv Pearsall made her commercial debut in a spot from our Personal Price Plan campaign later in the year.
CREATIVES
Whitney Hill (GCD)
Emma Heinz (AD)